Set against the backdrop of the 1988 Chilean national plebiscite, 'No' follows René Saavedra, a daring advertising executive who is recruited to spearhead the opposition's campaign to oust dictator Augusto Pinochet. Utilizing innovative and optimistic advertising techniques, Saavedra crafts a hopeful message that energizes the public. The film captures the tension and creativity of the campaign, shedding light on a pivotal moment in Chilean history where democracy ultimately triumphs.
Chilean History, Drama, Historical, Political, Chile, Democracy